Friday, July 17, 2009

Seven Reasons Microsoft’s Profits are Tanking

Microsoft's profits are seriously down, and you don't have to be Warren Buffet to figure out why.

The is reporting that Microsoft will post significant declines in sales and earnings when it reports its fiscal Q4 results next Thursday. Wall Street analysts estimate the software giant will show earnings of 36 cents a share for the period ending in June 2009 (on $14.38 billion in rev

Illustration: Lou Beach
enue), down from earnings of 46 cents a share (and $15.84 billion in revenue) for the same period a year earlier.

Why the slump? An anemic economy isn't helping, certainly, but Microsoft's product offerings and managerial obsessions are hurting the bottom line as well. Here's a quick list of Redmond's Seven Deadly Sins:

  • Vista: No sense in beating a dead horse here. Even if Vista isn't as horrible as its critics claim, it's been a PR disaster for Microsoft. More importantly, many and users have put off buying new PCs until . The good news? Win 7's launch should boost PC sales -- and Redmond's profits -- this fall.
  • Xbox: Sales of Microsoft gaming console are down, and the . Redmond's answer: . The move may help move units, but it'll cut into profits too.
  • Bing: Microsoft's latest search engine effort will cost in the , and that doesn't include development costs either. Is Redmond tilting at windmills here, or at challenging mighty Google for search dollars? Whatever the case, Bing is one expensive gamble.
  • Zune: hasn't exactly taken the world by storm, despite Redmond's tenacious zeal. While the looks promising, Microsoft's digital media players have yet to contributing much to the company's bottom line.
  • Yahoo pact: This on again/off again union is getting tiresome. First there was the $44.6 billion merger offer, which Yahoo spurned. Now there's a . Is Microsoft's Yahoo fixation causing it to take its eye off more profitable ventures?
  • Netbooks: that consumers seem to love. Why? Many netbooks are powered by Linux, not Windows. No sale there. And industry watchers report that, compared to desktop and notebook sales, Microsoft gets less for each copy of Windows sold on a netbook. But it beats , right?
  • PC shipments plummet: Not only are low-margin netbooks popular, but higher-margin desktops and notebooks are losing favor with consumers. More bad news for Microsoft: The stating that this trend should continue in the near future.

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